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美国消费者杂志评选出最佳超市 Wegmans上榜

   2015-04-07 食品伙伴网607
核心提示:据外媒报道,美国消费者联盟主办出版的消费者杂志《消费者报告》(Consumer Reports)一项调查显示,韦格曼斯(Wegmans)成为本

        据外媒报道,美国消费者联盟主办出版的消费者杂志《消费者报告》(Consumer Reports)一项调查显示,韦格曼斯(Wegmans)成为本年度美国最佳超市。

    该调查由《消费者报告》6万多名经常逛超级市场的用户所完成,面对美国68家连锁超级市场进行产品品质,店内清洁卫生以及员工服务态度等进行综合评分。

    在连锁超市中,只有韦格曼斯、新鲜超市(The Fresh Market Inc.)和全食超市(Whole Foods Market Inc.)在产品新鲜度方面表现卓越。

    部分原文报道如下:

    Why can't all stores be like Wegmans? The chain got top marks in our survey for freshness, baked goods, and overall shopping experience.

    “It's going to sound cliché, but our employees are our secret sauce,” says Jo Natale, Wegmans' vice president of media relations. Natale also points to the fact that the chain is family-owned, not publicly traded, which “allows us to take a long-range view, invest in people, and grow at a controlled rate.”

    Nationwide, stores need to do a much better job when it comes to fresh offerings. only around six in 10 shoppers were completely or very satisfied with the quality of their store's produce, meat, and poultry offerings. (And about 50 percent of respondents were highly satisfied with their store's prepared food and bakery items.)

    原文链接:

    www.consumerreports.org/cro/magazine/2015/05/americas-best-supermarkets/index.htm  
    http://www.consumerreports.org/cro/supermarkets/buying-guide.htm





日期:2015-04-07
 
标签: 调查 消费者
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